SaaS offering, cloud capabilities, and ERP/CRM optimization of data management & analytics software vendor highlighted in analyst’s new Market Note
IDC today publishes a new Market Note examining ZAP and the difference its data management and analytics software is making to customers and channel partners.
In IDC’s Market Note #EMEA44279118 – titled “ZAP Strengthens its Data Management Proposition with Data Hub” – the analyst group describes what it sees as ZAP’s three most compelling offerings:
IDC’s Helena Schwenk on ZAP’s market position and capabilities:
“Fast-tracking activities such as merging data sources, joining tables, building models, and validating data is a way of improving the time-to-value of a data warehouse project, and this is where ZAP Data Hub plays a role… The ability for ZAP Data Hub to automate the integration of multiple, complex, and often problematic ERP and operational data sources into a unified data model continues to resonate with customers.”
ZAP’s CEO Garth Laird comments:
“IDC has based this new report on research with ZAP staff – from our UK, US and Australian offices – and our worldwide customer base. We’re thrilled they look favorably not only on ZAP’s data management automation offering to midsize businesses, but also on our relevance to sales partners, technology companies looking to embed our software, and the value of ZAP Data Hub to businesses moving their data and BI to and from the cloud.”
The full IDC report on ZAP is available for download now.